Napoleones: Only in Bacolod City

Many people would associate Bacolod City with piaya and chicken inasal. However, this sugar capital has more to offer to satisfy ones sweet tooth. Pastry shops in Bacolod City has some of the most sought after recipes that can only be found in this part of the country. One such recipe is the napoleones which has long been the favorite of visitors and locals alike.

napoleonesNapoleones is a layered puff pastry filled with custard cream and glazed with white sugar on top. It comes with small square size and a larger rectangle size and usually sold in boxes. Biting into napoleones gives you a crunchy sensation from the layered puff then a soft, creamy and sweet taste from the custard cream filling and sugar glaze. Those who had a taste of napoleones could attest to its mouth watering taste, with just the right creaminess and sweetness.

Food blogger Kai noted that napoleones possibly was adapted from the napoleon, which is how the French pastry mille-fuille (a thousand leaves) is called outside of France, which in turn is claimed to have originated from Naples in Italy, thus the name.

If the origin of napoleons is indeed the French pastry, then it’s probably introduced by one of the Gaston clans who originated from France and settled in Negros Occidental. This is just my theory and may entirely be untrue. Nobody has came out and claimed to have formulated the recipe of napoleones so I think we are free to speculate.

When talking about napoleons, two pastry shops in Bacolod come to mind, Roli’s and Virgie’s. Though Roli’s is the more well-known for napoleons, Virgie’s is easily gaining popularity.

Manila-based buyers no longer have to wait for friends and relative from Bacolod to give them pasalubong in order for them to have a taste of napoleones. Both Roli’s and Virgie’s has napoleones available in Metro Manila.

Tips: If you’re in Bacolod City, do buy at the main outlets because the price is lower. Buy Virgie’s at their showroom at San Sebastian Street. Roli’s Bakeshop at Roli’s Arcade has a much cheaper price than in other outlets.

Virgie’s Homemade Products
#59 San Sebastian Street, Bacolod City
Tel. Nos. (034) 434-1788, 434-1588
Fax No. (034) 434-6188

Other Outlets in the Visayas
• Edemar Store- Iloilo City
• Gaisano Metro – Cebu CityAbaseria Café – Cebu City
• Sally Young – Cebu City
• Other Major Supermarkets and Upscale Restaurants & Cafes

In Metro Manila & Luzon
• Michelle’s Homemade Putong Ube
• Shopwise & Rustans Supermarket
• Pinoy Eats Pioneer Supermarket
• Orientways Marketing
• Rowena’s Pasalubong (Tagaytay).

Roli’s Bakeshop
Roli’s Arcade, La Salle Avenue, Bacolod City
Tel. Nos.: (034) 433-3257, 709-3162, 709-2772

Other Outlets
• Lopues East Centre, Bacolod City
• Lopues Mandalagan, Bacolod City
• Plaza Mart, Bacolod City
• Building A SM Megamall
• The Block, SM North Edsa

Of course, the recipe of the napoleones is a trade secret but here’s a Napoleones Recipe by Conchita Cuenca, considered the doyenne of Negrense cuisine.

Napoleones Recipe


  • 1/2 cup butter
  • 2 cups evaporated milk
  • 5 egg yolks
  • 3/4 cup sugar
  • 1/3 cup flour
  1. In a heavy saucepan, place the butter, evaporated milk, egg yolks, sugar and flour. Stir to combine.
  2. Over low fire, cook the mixture stirring constantly to prevent scorching. When the mixture has thickened, remove from the heat.


  • 2 cups sifted confectioners’ sugar
  • tablespoon vanilla extract
  • 2 to 3 tablespoons boiling water
  1. In a medium mixing bowl, put in the confectioners’ sugar and vanilla. Stir in enough boiling water to make a glaze of spreading consistently.


  • 2 1/2 cups all-purpose flour
  • 1/2 cup cold water
  • 1 cup butter, chilled
  1. Make a well in the middle of the flour mixture and pour in the water. Mix well.
  2. With a rolling pin, flatten dough into a rectangular shape. Place chilled butter in the middle and fold the corners, right over left, making sure to seal the edges. Pound dough and flatten into a rectangle. Put in freezer to chill butter inside the dough.
  3. After 30 minutes, remove dough from freezer, fold again right over left and pound with a rolling pin to form another rectangular shaped dough. Repeat this process 4 times. Cut into desired shape.
  4. Preheat oven to 3500F. Bake for about 20 minutes or until crust is golden. Cool completely.
  5. Cut puff pastry in half to insert custard filling.
  6. Pour glaze over the top.


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  1. jeriza says

    yah it’s true!i was watching balik bayan of drew arellano and i was curious about napoleones and when i went to manila i look for it,to taste it if its true then i convince the sweetness hmm it’s perfect!the roli’s napoliones at the block of sm north

  2. says

    High school snack ko ito way back then, Napoleones and Mountain Dew…. When ever I visit SM Mega Mall… I always buy a small box on their outlet in front of Pollo Loco…. (Roli’s Bakeshop)

    With a Mountain Dew on one hand and Napoleones on the other…. ahhhh… brings back those happy memories… 😀

  3. Gooapoako15 says

    sooooooooooooooooooooooooooooooooooooooooooooooo sarap at dumadayo pa ako sa megamall para lang sa isang box ng sssssssssuuuuuuuuuuuuuuuuuuuuuuuuuuupppppppppppeeeeeeeeeeeeeerrrrr sarap na napoleone’s roli’s………

  4. cole says

    Try the homemade – order only basis- napoleones. I tried it and it is super yummy. a bit pricey but worth it. try calling NENE at 09106852363. THey are located in front of San Agustin , Bacolod City.